Southwire Completes Purchase of Genesis Wire & Cable Business

October 17, 2023

Southwire Company, LLC recently announced that it has completed the purchase of Genesis Wire & Cable based in Pleasant Prairie, Wis. 

“After announcing the acquisition in September, we’re excited to officially welcome our newest Southwire team members today,” said Winn Wise, senior vice president of Infrastructure at Southwire. “We look forward to completing integration activities and getting everyone onboarded as seamlessly as possible. We’re excited for these experienced professionals to now be part of The People Behind the Power™.”

The acquisition of Genesis Wire & Cable was first announced by Southwire and Resideo Technologies, Inc. on September 19.

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