Bud Adds Synergistic Component Sales as Rep in New England
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November 6, 2023
Bud Industries is excited to announce the addition of Synergistic Component Sales as its rep in the New England area.
Their territory includes Massachusetts, Rhode Island, New Hampshire, Maine, Vermont, and Connecticut. Synergistic Component Sales fills Bud’s open sales territory that was previously covered by Logan Sales for over 30 years. Led by Jerry Cray and Doug Lewis, the firm has assembled a group of knowledgeable sales people including Bill Hiller and Dan Smith. Headquartered in Nashua, NH, Synergistic Component Sales has their team opportunistically spread out throughout the territory.
Josiah Haas, Bud Industries’ President, stated “Synergistic’s line card aligns with the types of line cards that lead to success. The synergy that is created by partnering Bud with other leaders in their field such as APEM or Eaton, should make our relationship a success.” Haas also added, “the energy brought by Jerry and Doug in the interview was positive. They have a history of partnering with Bud’s key distributors as well as working well in the field with our end customers.”
Bud Industries has utilized a sales rep network for over 70 years to act as its sales force in supporting customers in the field. Bud values its long-term relationships with each of its sales rep firms. While the average tenure of a Bud rep firm as a sales team is over 15 years, Bud does have a working partnership with an individual firm dating back 70 plus years. Founded in 1928 as Bud Radio, Bud is celebrating its 95th year in business in November 2023.
Synergistic Component Sales is an electrical/electronic manufacturer’s representative company that is dedicated to selling electro-mechanical, passive and power products in the New England marketplace under the direction of strategic partnerships with select manufacturers who complement each other.
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